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|GE 2010 - Introduction to Customer-Driven Technical Innovation: Silicon Valley|
Studies the role of engineering innovation in addressing customer needs in early startups and the need to conceive successful innovative engineering design as part of a commercialization strategy. Emphasizes understanding how engineering innovation can meet real technical market needs and how to gather the necessary, relevant technical information early in the innovation process to produce a successful engineering design. Uses a series of practical engineering design projects to demonstrate how students can assess the technical capabilities of the startup in producing an innovative design, how to communicate with customers in an iterative engineering design process, and how to correspondingly design and innovate to meet customer technical requirements. Taught in Silicon Valley.
4.000 Credit hours
4.000 Lecture hours
Schedule Types: Off-campus instruction
General Engineering Department
Faculty Led Study Abroad